Zarely — is an international team of designers, dancers, marketing specialists, organizers and directors. We create clothing for dance and sports and cooperate with global ballet stars.
16 июля 2019

Email marketing/chatbot expert (вакансия неактивна)

Киев, удаленно от $1500

Необходимые навыки

Responsibilities:

• Own the day-to-day execution of B2B and D2C email campaigns including building, scheduling, testing, deploying, and reporting.
• You will have input into content based on your testing results
• Campaign Optimization: Review, revise, and improve the email marketing campaigns
• Collaborate with internal teams, providing results / recommending actions, and identify opportunities for growth as it relates to email marketing
• Create and optimize email lifecycles and workflows, drip campaigns and nurture sequences
• Develop and deploy a comprehensive email testing strategy for email quality (big and little details; links, subject lines, images, consumption platform, optimal conversion, delivery times, cadence, email design, messaging, content, and personalization)
• Build and manage internal email calendar to ensure that all requests are created, updated, and scheduled — as well as managing ad-hoc email requests
• Work with the creative team to ensure that all emails adhere to brand guidelines
• Lead our email marketing A/B split testing and segmentation programs
• Manage our email marketing database and ensure that our incoming data is of the highest quality, as well as clean this database regularly
• Track and analyze quantifiable performance of creative, content and audience segments to achieve customer acquisition and conversion goals
• Develop comprehensive reports detailing all email marketing KPIs (delivery, opens, clicks, conversions, revenue, and unsubscribes, and more)

Предлагаем

We offer:
• Office in Kyiv downtown
• Work in an international team
• Interaction with EU and the USA markets
• Flexible work schedule
• An opportunity to combine remote and office work
• Opportunity to work on freelance base

О проекте

Zarely — is an international team of designers, dancers, marketing specialists, organizers and directors. We create clothing for dance and sports and cooperate with global ballet stars. Our business day starts in Kyiv, continues in Valencia and finishes in San Francisco. Now we are looking for a like-minded person to join the team of professionals, who is willing to grow in a leading international company and to resolve sophisticated tasks.