Marketing Specialist (Mid-Level)

We’re looking for a mid-level Marketing Specialist to join our team full-time in Kyiv and help grow tech-driven B2B projects.

What you’ll be doing:

• Conduct competitor research and testing of their services
• Analyze market trends and UX/usability issues
• Plan, execute, and optimize marketing campaigns aimed at achieving specific KPIs
• Research and pitch meaningful topics to industry media outlets
• Handle outreach and PR communication
• Propose and develop valuable, no-fluff content for social media
• Build and manage crowd marketing efforts (forums, Reddit, etc.)
• Create sequences that guide users from awareness to conversion (ToFu, MoFu, BoFu)
• Set and manage tasks for designers and technical specialists
• Support SEO with technical input and collaboration with the dev team

What we expect:

• Proven experience in digital/B2B marketing
• Experience in launching effective campaigns that deliver on KPIs such as traffic, leads, engagement, or conversions
• Creative mindset and initiative in proposing new formats, hooks, and campaigns
• Strong understanding of content strategy across the funnel, especially how to move MQLs to SQLs
• Knowledge of GA4, Google Search Console
• Experience with Ahrefs or similar tools is a plus
• English at B2 level or higher

Nice to have:

Background in technical niches

What we offer:

• Cozy office located near Blockbuster Mall
• Work schedule: 10:00 — 19:00 (with two remote days per week)
• Paid trial period
• Open and democratic communication within the team
• Unlimited snacks in our office kitchen
• Legal and accounting support
• Paid vacations and sick leave
• Regular corporate events

And much more additional corporate bonuses and programs after the probation period.