СМО (Warsaw) (вакансія неактивна)

Trueplay provides branded loyalty programs for the iGaming industry. We focus on creating a firm foundation for businesses to engage with their clients in innovative and effective ways.

Trueplay is dedicated to helping iGaming brands excel in customer engagement and build lasting relationships with their players. We create a unified, branded ecosystem that transforms their platforms into captivating gaming experiences. Leveraging innovative digital solutions, we aim to transcend traditional iGaming experiences and guide our partners toward lasting success.

Our vision centers on fostering player loyalty. We accomplish this by nurturing trust, delivering exceptional customer service, and crafting personalized, rewarding experiences within our comprehensive loyalty program. We empower iGaming brands to form deep connections with their players, turning their platforms into a unified, exciting game, and securing a competitive edge in the industry.

We are looking for a highly skilled and motivated Chief Marketing Officer with a solid background in helping companies to grow and experience with B2B SaaS systems

Responsibilities:

• Define the product marketing strategy and messaging by gaining a solid understanding of our customers’ needs, the market dynamics and by working closely with the Product, Engineering, Sales teams;
• Ensure that the company’s products and services are effectively positioned, differentiated, and marketed to target audiences and that the sales team is enabled to successfully identify and deliver the right solution to customers at the right time;
• Develop and maintain a strong brand image supported by thought leadership and compelling executive communications strategies across PR efforts, analyst relations, community marketing, events and partner marketing;
• Develop B2B acquisition funnel to attract clients with expected quality and speed;
• Launch of advertising campaigns in social media, specialized resources;
• Craft a clear vision of key indicators of success. Develop and monitor KPIs to measure creative initiatives across; the business. Create a culture of test-and-learn to drive strong ROI that is understood and championed by other business leaders;
• Drive execution and operational excellence. Translate strategic priorities into operational reality; aligning communication, accountabilities, resource capabilities, internal processes, and ongoing measurement systems to ensure that strategic priorities yield measurable and sustainable results.

Qualifications:

• Proven 5+ years in B2B SaaS companies;
• Excellent organizational, administrative, and project management skills, including the ability to translate strategies into achievable steps, assimilate information quickly, and accurately represent a position to a variety of audiences;
• The ability to oversee day-to-day details while maintaining a big-picture organizational view;
• Excellent management skills;
• Knowledge of Ukrainian language is an advantage

We offer:

• Comfortable office in of Warsaw, Poland
• Relocation package
• Flexible working hours: from 9:00 (10:00) to 18:00 (19:00)
• Free daily catered lunch in the office
• Bottomless coffee, tea, soda available all the time
• Covered cost of office parking
• Training and development: the experience and assistance of our employees, assistance in professional adaptation throughout the probationary period
• Corporate events and entertainment
• Paid vacation in the amount of 20 calendar days, paid sick leave
• Competitive compensation