TrueLabel — is an international B2B company providing high class software solutions and products for the iGaming industry. Our proprietary online platform is the solid base for boutique services that we provide to our customers. TrueLabel was created in 2017 by professionals, experienced in marketing, software, and game design.
15 червня 2026

Growth Product Manager (A/B Testing)

за кордоном, віддалено

🎯 Role Overview

We are looking for a Growth Product Manager to join our Growth Team, responsible for driving player acquisition, activation, and monetization across our iGaming platform. You will own the experimentation roadmap — designing, running, and analyzing A/B tests that directly impact key growth metrics. Your decisions will be grounded in data, your ideas will ship fast, and your results will be visible at the business level.

⚙️ Your Tasks:

  • Build and maintain the A/B testing roadmap aligned with growth and revenue goals;
  • Design experiments end-to-end: hypothesis, metrics, segmentation, test setup, and analysis;
  • Identify growth opportunities through player behavior analysis, funnel diagnostics, and competitive research;
  • Work closely with engineers, analysts, and designers to ship experiments quickly and correctly;
  • Prioritize a backlog of growth initiatives based on expected impact and feasibility;
  • Own post-test analysis — distinguish signal from noise, document learnings, and drive rollouts;
  • Track growth metrics (Conversion, ARPU, Retention, LTV, GGR) and connect experiment outcomes to business performance;
  • Build a culture of experimentation across product and marketing teams.

👤 Our criteria:

  • 4+ years of experience in Product Management, with a strong focus on growth and experimentation;
  • Solid understanding of A/B testing methodology: statistical significance, power analysis, sample sizing, p-values, novelty effect;
  • Experience with experimentation platforms (Optimizely, GrowthBook, PostHog etc.);
  • Hands-on work with analytics tools — GA4, Amplitude, Tableau, Mixpanel, or similar;
  • Familiarity with iGaming or other high-volume digital products is a strong plus;
  • Ability to write clear specs and work independently with cross-functional teams;
  • English Upper-Intermediate or higher.

💡Your Strengths

  • You think in funnels — you know where players drop and how to fix it;
  • You can tell a good experiment from a bad one before it runs;
  • You are skeptical of vanity metrics and obsessed with causal inference;
  • You move fast without cutting corners on test validity;
  • You communicate results clearly to both technical and business audiences.

🚀 What We Offer

  • Ownership of the experimentation roadmap on a large-scale iGaming platform;
  • data-rich environment with real traffic and fast feedback loops;
  • Collaborative team of Growth, Analytics, and Engineering professionals;
  • Autonomy to test your own hypotheses and drive real business impact;
  • Competitive salary and performance-based bonuses tied to growth results.

💼 Our Offer

  • Flexible work setup — work remotely or from the office, we focus on results, not location;
  • Support for a comfortable work environment — we compensate coworking expenses and EcoFlow power stationsto help our team stay productive during power outages in Ukraine;
  • Unlimited vacation and sick leave, because we trust our people to manage their time responsibly;
  • Relocation support for team members who want to move;
  • Regular performance-based bonuses that reward individual and team impact;
  • Learning support — we cover 50% of professional courses and development programs;
  • Language & wellbeing support — we cover 50% of English classes and psychological consultations;
  • Career growth opportunities — we prioritize internal promotions and development;
  • Team culture that actually feels like one — regular gifts, company merch, and team events throughout the year;
  • Real impact — we are small enough for every voice to be heard and big enough to turn great ideas into action quickly.
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