Lead Generation Specialist (вакансія неактивна)

Techbar is looking for an experienced Lead Generation Specialist to help us scale outbound sales across the UK, Europe, and the US.

You’ll play a key role in building a predictable sales pipeline by researching target companies, creating personalized outreach campaigns, testing new ideas, and working closely with our Sales team to generate high-quality business opportunities.

Responsibilities

• Build and execute outbound lead generation strategies for IT services.
• Research and identify target companies across the UK, Europe, and other international markets.
• Analyze target companies and decision-makers to identify high-quality business opportunities.
• Create, enrich, and maintain accurate prospect databases using multiple data sources.
• Develop personalized LinkedIn and email outreach campaigns.
• Work with Sales Navigator, Apollo, Clay, WeConnect, Snov.io, and similar lead generation tools.
• Continuously test new outreach approaches, messaging, ICPs, and acquisition channels to improve campaign performance.
• Monitor campaign performance, analyze metrics, and recommend improvements based on data.
• Collaborate closely with the Sales team and management to refine outbound strategy and targeting.
• Research industry events, conferences, communities, and other business development opportunities.
• Maintain CRM and internal databases in a structured and up-to-date manner.
• Share best practices and contribute to improving lead generation processes across the team.

Requirements

• 4+ years of experience in Lead Generation, Outbound Sales, SDR, or Business Development within the IT services industry.
• Proven experience generating outbound opportunities through LinkedIn, email, and other prospecting channels.
• Strong hands-on experience with Sales Navigator, Apollo, Clay, Snov.io, WeConnect, and similar tools.
• Experience using AI tools for research, automation, and outreach personalization.
• Experience working with CRM systems such as HubSpot, Pipedrive, Zoho, or Salesforce.
• Solid understanding of the IT outsourcing, outstaffing, and software development industry.
• Experience working with the UK, European, or US markets.
• Strong understanding of ICP development, account research, and lead qualification.
• Excellent written English with the ability to create natural, personalized outreach messages.
• Analytical mindset with experience measuring and optimizing outbound performance.
• Ability to work independently, prioritize effectively, and take ownership of results.
• Proactive, curious, and eager to test new lead generation approaches.
• English level: Upper-Intermediate (B2+) or higher.

Nice to have

• Experience in Email outreach.
• Experience building outbound processes from scratch.

What we offer

• Fully remote work.
• Flexible working hours.
• Long-term collaboration.
• Opportunity to influence outbound strategy, not just execute it.
• Direct collaboration with company leadership and the Sales team.
• Clear growth opportunities toward Senior Business Development, SDR Lead, or Sales Manager roles.
• A supportive international team with minimal bureaucracy and maximum ownership.