Marketing Manager (вакансія неактивна)

We are on the lookout for a dynamic Marketing Specialist with a strong IT background to amplify our brand’s presence!

As a Marketing Specialist, you will be instrumental in designing and executing powerful B2B marketing campaigns, focusing on social media channels, to captivate and convert our target audience. Drawing from your IT know-how and marketing prowess, you will be crafting content plans, utilizing ABM strategies, and engaging potential clients with compelling copy, leveraging the capabilities of ChatGPT.

You’ll work closely with the product and sales teams, as well as other stakeholders, to create marketing strategies that resonate.

Here’s what we expect you to do as you take over the position:

Customer Support and Development:
— Write engaging responses to potential clients’ inquiries about product functionality.
— Navigate through customer emails, occasionally teaming up with our technical specialists for clearer info.
— Host hard-to-forget workshops and presentations for special cases (where budgets jump beyond $1000).
Product:
— Work closely with product development and design teams, contributing your notes to UI/UX and feature development for the wow effect, meeting clients’ expectations.
— Be the bridge between customers and our product team, translating feedback into priorities.
— Keep an eye on competitors’ products, websites, and marketing channels on a monthly basis.
Online Promotion:
— Write charming narratives on product’s social media profiles, ensuring they’re always in tune with the latest, thus creating the company’s unique style.
— Join thematic groups on Facebook, sparking lively discussions and responding with insights.
Media Content:
— Manage tasks and content to create special landing pages.
— Create articles that turn heads, determining topics that leave our audience hungry for more.

Requirements:

— 3+ years of experience as an IT Marketing Manager.
— B2-C1 English and excellent communication skills.
— Experience in conducting thorough competitor analysis to identify market trends and opportunities.
— Experience in defining and refining target audience personas to tailor marketing strategies effectively.
— Experience in developing and executing lead-generation strategies to attract potential clients.
— Experience in implementing marketing campaigns to acquire new customers and expand the client base.
— Experience in planning and executing marketing campaigns to promote across various channels.
— Knowledge and experience in utilizing digital marketing tools and platforms to maximize the reach and impact of promotional activities.

Would be a Plus:
— Confidence in a sales position usually requires, showcasing your ability to charm both potential and existing clients.
— A proven track record in client communication, relationship building, and understanding customers’ deepest needs.
— A secret handshake with product management.

We offer:
— Full Remote.
— Flexible schedule.
— Vacation — 14 working days.
— Sick leave — 7 working days.
— MacBook for work.

If the intersection of technology and creative marketing speaks to you, and you’re ready to shape the digital voice of an industry leader, we are eager to connect with you!