Founded in 2010, StrikeAd, a division of Sizmek Inc (NASDAQ: SZMK), is a dedicated mobile first advertising Demand Side Platform (DSP), which enables Advertisers, Brands and Agencies to plan, optimize and deliver the most effective mobile advertising campaigns on a global scale.
Through our SaaS based platform, we globally process billions of transactions per week and integrate algorithmic Real-Time Optimization, which tracks behavior beyond the click, be it brand engagement or direct-response. StrikeAd’s robust Geo-Targeting capabilities that engage consumers in optimal locations coupled with its most innovative mobile ready audience data partners ensure StrikeAd campaigns become more effective over time, maximizing the value of Mobile investment and enabled StrikeAd clients to maximize response and reach goals for all Campaigns.