Marketing Lead (вакансія неактивна)

At SPD Technology, we bring together a team of like-minded people who are driven by the desire to bring value through their work, united in their commitment to high performance and delivering custom, cutting-edge tech solutions that drive clients’ growth. We empower our people with a culture of excellence and enable them with the opportunity to uphold their accountability to contribute on each level. We value humanity and collaboration, encourage professional and personal growth, and foster a supportive and flexible work environment where everyone’s contribution is welcomed.

We are looking for a Marketing Lead to join us as part of our team.

About the role

We are looking for a data-driven and experienced Marketing Lead to join our team and and assume responsibility for guiding our Marketing Strategy. You will be the subject matter expert within our market, comprehending the entire client journey funnel within an IT service company. You are a strategic thinker and are keen on building, taking ownership of, and delivering growth for our Business and Sales divisions. You are able to view, understand and build on the “big picture” as part of a global company and yet thrive in the opportunity of a scale-up. This is an excellent opportunity to join a growing team in a scaling company and really make an impact on the new world of work.

As a qualified expert, You will

• Be involved in the development and implementation of a marketing strategy that generates leads for the frontline Sales Organization
• Oversee the development and implementation of marketing campaigns across various channels, including digital marketing, social media, content marketing, and events.
• Manage and optimize the company’s online presence, including the website, social media profiles, and other digital platforms.
• Create and expand partnership programs
• Enrol SPD in the most prominent industry rankings
• Coordinate efforts and deliverables of the content team (eBooks, articles, collateral material, tradeshow materials, technology insights, case studies, webinars, infographics, blog articles, videos) that inform and educate, drive engagement, and support our multichannel lead nurturing programs.
• Help the Sales Team create custom content for opps and clients
• Collaborate closely with other team members, including Sales, Delivery, Lead Gen
• Use a data-driven approach in finding, testing, and launching new marketing channels

We’re looking for you if you have

• 2+ years of demand/lead generation background the outsourcing & offshore IT services domain, with a total of 5+ years in marketing overall
• Proven ability to drive the creation of a variety of B2B content types, including case studies, offerings, proposals, landing pages, blogs, newsletters, etc
• Hands-on experience in developing and implementing multi-channel acquisition strategies
• Fluent English, C1 or above
• Practical experience leading initiatives from start to finish to deliver measurable business results and execute against key performance indicators
• Recommend ways of improving efficiencies across the marketing department
• Proactive leadership and project management skills
• Solid knowledge of digital analytics tools like Google Analytics, Ahrefs, and marketing automation tools

Bonus Points

• Experience with webinars
• Experience with PR (strategy and execution)
• Solid expertise in ABM

What’s in it for You

Reveal great tech solutions

Join the team of individuals who care about what they do and how they do it, and are accountable for the result and high performance. Unleash your potential, tackle new challenges, and be part of a team that values your skills and contributions.

Experience an agile and flexible working environment

Work fully remote or from our office hubs or in a hybrid work model. Enjoy 20 business days of paid vacation, unlimited sick leave, 4 days of emergency leave.

Feel cared about

Prioritize your well-being with a medical insurance yearly budget / financial reimbursement of expenses on medical services outside Ukraine. Get compensation for sports, equipment, massage, and rehabilitation, along with access to our well-being program, corporate loan, and tax and legal support.

Embrace the opportunity for personal and professional growth

Take advantage of individual learning and certification budget, career paths and personal development plans, company-wide tech and cultural events, educational leave, language courses, access to our corporate library, and more.

Interview steps:

1. Pre-screening Interview with recruiter (up to 30 min)
2. Direct Manager (up to 1.5 hours)
3. СEO (up to 1.5 hours)

About SPD Technology

SPD Technology is a custom software product development and IT consulting company with extensive expertise in various industries, including fintech, e-commerce, logistics, insurance, biotech, cybersecurity, and more. Our world-class team of over 600 experts develop web, mobile, AI/ML, and enterprise solutions for world-renowned companies, including Fortune 500 firms and emerging startups. We have 4 development centers in Europe [Ukraine], a representative office in London, the U.K., and remote teams, working worldwide. With over 17 years of experience in designing, building, streamlining, and supporting software products, SPD Technology drives growth of businesses from the US, the U.K., Israel, Switzerland, Mexico, and other countries.

Embrace the opportunity to innovate with us!