Middle Marketing Manager (founder-led LinkedIn marketing) (вакансія неактивна)

Middle Marketing Manager (founder-led LinkedIn marketing)

(Remote, full-time, $1,000-$1,500)

Are you passionate about founder-led marketing and social selling? Do you know how to turn executive LinkedIn profiles into powerful lead generation channels? Are you skilled at creating engaging content while fostering strategic relationships with industry decision-makers?

At Riseapps, we’re looking for a Middle Marketing Manager who will take ownership of our LinkedIn executive marketing strategy, working closely with our design team. You’ll create high-impact content and proactively engage with our ICP (healthcare) through thoughtful interactions, sparking business conversations that drive revenue growth.

Shortly, if you’re good at native-like writing + marketing + communications AND you want to help us become #1 healthcare tech leader in 2025 = you’re a 100% fit.

Key Responsibilities

Thought Leadership & Content Creation

• Develop and execute a LinkedIn content strategy that grows brand awareness, credibility, and engagement for our CEO/CTO/COO.
• Write engaging, insightful, and strategic posts on a wide range of topics relevant to healthcare, AI, and digital transformation.
• Collaborate with a designer to ensure visually compelling posts.
• Adapt content for different formats, including text posts, carousels, videos, and LinkedIn articles.

ICP Engagement & Relationship Building

• Actively engage with our target audience (likes, comments, personalized DMs) to nurture relationships and qualify leads.
• Monitor industry discussions, trends, and competitor activities to identify conversation opportunities.
• Initiate meaningful conversations that lead to business opportunities.
• Track engagement and iterate on strategies to maximize reach and impact.

Performance Tracking & Optimization

• Develop KPIs to measure content performance and social selling success.
• Analyze engagement patterns and refine the approach based on insights.
• Provide reports linking LinkedIn activity to pipeline development.

What You Bring

✅ 1+ years of experience in B2B content writing (not necessarily social media).
✅ Advanced (C1+) or higher English proficiency (if lower — pls don’t apply for this vacancy)
✅ Proven track record of building executive presence on LinkedIn and generating leads.
✅ Strong storytelling and copywriting skills with a focus on value-driven, engaging content.
✅ Understanding of B2B decision-making processes and how to interact with senior executives.
✅ Experience in account-based social selling and LinkedIn relationship-building.

What Sets You Apart

✨ Experience developing LinkedIn thought leadership programs that led to increased credibility and inbound leads.
✨ Ability to identify and capitalize on trending industry topics.
✨ Background in healthcare, AI, or IT services marketing (huge plus).
✨ Experience in coaching executives on social selling best practices.

Why Join Riseapps?

Ambitious goals: We want to become the #1 health tech software provider
Direct impact: Your work will drive leads and contracts through social selling.
Freedom to innovate: Experiment with various LinkedIn strategies.
Collaborative team: Work closely with the CMO, designers, and tech teams.

Ready to turn executive profiles into high-converting LinkedIn assets? Let’s talk! 👇