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20 січня 2023

Head of Marketing (вакансія неактивна)

Львів, віддалено

Relevant Software is the name you might have heard about, an international software development company with HQ in Lviv, Ukraine. We have 60 000+ monthly traffic on our website, a constant stream of leads, a YouTube channel, TikTok, and lots of cool stuff.

We are looking for a new leader for our marketing team that will bring the company to new heights. Relevant is a place where you can express your creativity, try new approaches and tactics and achieve amazing professional and personal results.


  • Continue current marketing strategy and generate new ideas based on the business goals of the company;
  • Manage the marketing team of 5 people, SEO agency, external writers, designers, and other vendors;
  • Manage the processes within the department and its cooperation with other departments of the company;
  • Improve company SEO results;
  • Increase the number of leads from quarter to quarter;
  • Work closely with the Sales department on outreach campaigns and overall processes;
  • Conduct constant market and competitive research, collect customer insights and behavior;
  • Take part in company services development;
  • Organize and conduct various promotional activities like outreach warmups;
  • Analyze and control the results of the marketing team activities;
  • Create and analyze marketing reports;
  • Report to CEO about the results across channels;
  • Plan and control budget spending;


  • At least 3 years in the marketing leadership role in the IT outsourcing company;
  • Experience with a $20K+ monthly marketing budget;
  • Experience in managing a team of at least 5 people.
  • SEO and content marketing skills;
  • Advanced English level both verbal and written;
  • Experience in creating and managing successful marketing strategies;
  • Management experience: recruitment, KPIs setting, and monitoring, budgeting, results analysis;
  • Understanding of company finances. Work with PNL, calculating ROI, LTV, CAC, and profitability;
  • Deep understanding of reporting and analysis tools, skill to consolidate data from various sources. Google Analytics, Google Optimize, Google Tag Manager;
  • Analytical thinking, making decisions based on the received data with a positive impact on the marketing performance of the company;
  • Strong soft skills;
  • Be results-oriented, responsible, and creative with a high level of self-organization.

Will be a plus:

  • Experience in working in the FinTech or IoT industries;
  • Web development skills to make quick fixes on the WordPress website and assign tasks to a developer;
  • Knowledge of demand generation and ABM campaigns;
  • Experience in branding and website redesign;

We offer:

  • Competitive compensation based on your skills, experience, and performance;
  • 20 working days of annual paid vacation and 5 sick leaves;
  • 3 additional days off for special occasions;
  • Opportunity for career growth, mentorship, and personal development plan;
  • Experienced colleagues with 85% of middle and senior engineers;
  • Individual English lessons on-site (for all);
  • Possibility to work from anywhere in the world;
  • Exciting projects involving the newest technologies;
  • Friendly, positive, fun atmosphere;
  • Accounting as a service;
  • Flexible working approach.