Web and Data Analyst — Fluix team (вакансія неактивна)

Readdle is one of the leaders in the personal productivity space on Apple devices. Our mission is to make people more productive by enabling technology for millions. We strive to create the best experiences on mobile and desktop for those who want to be more efficient and creative.

Fluix is a B2B workflow automation platform, formed as a subsidiary company to Readdle. Fluix empowers world-class businesses with efficient workflows, operational excellence, fast deployment, customization, and stellar support for unleashing their full potential. Our customers include Siemens, BMW, Scandinavian Airlines, Roche Farma, Vestas, Zurich Insurance, and hundreds of others.

About The Role

As a Web and Data Analyst, you’ll work directly with our go-to-market leaders & teams to drive cross-functional marketing initiatives by finding insights in the data and helping optimize the operational experience in the organization. You’ll have the opportunity to influence strategy, drive outcomes, and work in a critical area to support the entire marketing team

A key objective of the role:

Define and deliver analysis, reporting, and insights to help fuel growth and improve customer experiences. Look into analytics to provide insights into product usage, attribution, event tracking, website, and product metrics.

Responsibilities:

• Develop and present data-driven insights and recommendations to marketing and product colleagues, including actionable next steps to improve performance of campaigns and channels
• Produce automated tools and dashboards to facilitate awareness and understanding of key metrics and experiment results
• Find patterns and causes of metrics decline or increase
• Report your findings with data visualizations that are easy to understand, communication insights and provide solutions that have countable results
• A/B test and continually measure the performance of digital marketing efforts and make recommendations based on data collected
• Ensure data accuracy and consistency and manage data cleansing activities when necessary
• Setup tracking and guide execution of marketing campaigns, including supporting attribution, automation, audience segmentation, and execution strategy
• Assist in evaluating, implementing, and optimizing 3rd party and internal tools in the marketing and sales tech stack

About you:

• 4+ years of experience in digital marketing analytics/data analytics
• Experienced with quantitative analysis across a variety of marketing channels
• Proficient in Microsoft Excel, Google Sheets, Google Analytics, and Google Tag Manager
• Good knowledge of SQL
• Experienced in one or more data visualization tools (Looker, Tableau, or Power BI)
• Experienced with Google Big Query (or any other warehouse), ETL tools
• Detail-oriented personality, able to validate and verify the information to ensure the accuracy of data
• Applied mathematics/statistics/economics or other relevant Bachelor’s degree
• Upper-intermediate level of English
• Knowledge of common statistical methods (regression, classification, resampling, statistical hypothesis testing, etc.) will be advantageous
• Some data modelling experience is a big plus

What you’ll get:

• Customer-centric culture. We put our customers first. It means that every employee can benefit from interacting with our customers directly. It enables us to create and deliver the best solutions for millions of our users
• Professional growth. We are professionals at everything we do. It means we own our decisions, our work, and our results. We provide quality feedback to others and welcome feedback as an opportunity to learn and improve
• A team of amazing people. The greatest power we have is the team. It means we care about each other, ensure transparency, and invest in everyone’s success
• Impact on our products. We aim to create valuable products. It means that we improve ourselves constantly by overcoming constraints, simplifying our processes, and improving our capacity
• Innovative culture. We try to be innovative and creative in everything we do. It means that we expect, appreciate, and value new ideas.