Railsware is a product studio. Since 2007, we have shaped our craft in product management, engineering, design, and marketing. Now, we apply it to both solutions for clients and our own products. Clients hire us to build and implement an entire product strategy, from the ground up.
17 января 2022

Senior Marketing Expert


Необходимые навыки

🔹Experience in go-to-market strategies for the products and services
🔹Experience in identifying unique value in tech products and services
🔹Experience in identifying the key targets, success metrics, and shaping campaign roadmaps
🔹Messaging and positioning of the company and products
🔹Fluent English (both writing and speaking)
🔹Excellent writing skills
🔹Ability to write short-form content: landing pages, emails, pitches, ads copies, etc.
🔹Experience in preparing mock-ups and designing requirements in Figma (or similar)
🔹Understanding the funnel and user/lead journey
🔹Proactive project management
🔹Customer development experience
🔹Ability to manage multiple contexts
🔹Data-driven decision making
🔹Analytical tools Google Analytics, Hotjar, Amplitude, etc.


👨‍🎓Outstanding development culture: bit.ly/rwdouculture
🚩Collaborate with us remotely from any location or in one of our offices: bit.ly/rwdouremote
⏰ We offer flexible hours
💸 Get competitive remuneration, yearly bonus, microcredits
💻Thanks to our hardware policy, we use the best equipment and can regularly update it
🌴 34 days a year as a paid time off (24 standard days + 10 more to cover public holidays)
🏃Health policy budget will cover your private sports and healthcare expenses
🤝Participate in local and international conferences
🏢Our offices are equipped with modern ergonomic chairs and standing desks
🍒You can always find fresh food and drinks in our kitchen (if you prefer to work from there 😎)


🔸Deliver mock ups and copies for landing pages
🔸Deliver remarkable content for site, blogs, and external media
🔸Define communication strategies for core Railsware concepts
🔸Contribute to promotion Railsware as an employer
🔸Contribute to promoting one of Railsware products: Mailtrap.io, Coupler.io or Smart Checklist for Jira
🔸Ensure our brand message is strong and consistent across all channels and marketing efforts
🔸Become the organization’s agent towards external parties such as media, stakeholders and potential clients, and build strategic partnerships
🔸Produce valuable and engaging content for our website and blog that attracts and converts our target groups

О проекте

We’re looking for a hands-on marketer with strong skills in communicating and pitching core company’s values and services. As a marketer at Railsware you will be responsible for defining communication approaches, aligning brand messaging across different channels, and maintaining design consistency.