Responsibilities:
— Own the marketing strategy and execution to drive full-funnel growth for our publisher’s revenue optimization solution;
— Responsible for the creation of marketing web pages and other digital assets in collaboration with our in-house design team;
— Develop and track marketing performance campaigns and optimize through continuous testing;
— Prepared and distribute content that resonates with the target audience to drive product adoption;
— Identify and lead promotion in different digital channels, media outlets, and online communities that are frequented by mobile app developers to increase brand and product awareness.
Requirements:
— Fluent in English, at least B2 (Upper-Intermediate);
— Minimum of 3 years of experience in marketing. The mobile apps industry with a focus on AdTech (mobile advertising or digital advertising) is preferred.
— Comprehensive knowledge in PPC, content marketing, and media buying;
— Able to work independently and cross-functionally;
— Self-starter; able to build and support full marketing funnel with little supervision;
— Highly analytical; necessary to choose high-value marketing tools, set and monitor key marketing metrics, drive sales and partnership enablement, and identify customer and market needs.
We offer:
— Days off for all public holidays;
— 20 days of paid leave per year;
— Compensation for medical expenses;
— Flexible work schedule (productivity and results are important to us);
— Incentives (wedding, child birth);
— 50% compensation for trainings, conferences, etc;
— 100% compensation for English classes.