Parimatch Tech is an international product company that develops and provides tech and marketing solutions for the gaming and entertainment industry while also promoting the Parimatch brand globally. Headquartered in Cyprus and operating globally, the company has R&D centers located in four countries, the largest of which is in Ukraine. In 2021, it was awarded a Gold-ranking as an ‘Inspiring Employer Brand’ at the Inspiring Workplaces Award.
27 сентября 2021

Head of Organic Growth (SEO) for PMI

Киев

We are a highly successful Company with great ambitions. We operate on a very competitive market so every day we are looking for opportunities to be better. To be faster. Even faster. Never stand aside and never afraid to try. Having a lot of ideas we are very open to fresh ones. Equally important, we have resources to bring these into motion.

We invite those who fired up to:

• Develop and implement product, technical, and content-focused SEO strategies across several markets, identifying both short-term and long-term opportunities to scale growth;
• Plan, develop, execute and assess all organic growth initiatives; including monitoring and improving keyword rankings, positions, organic traffic volumes (SEO, direct, referral), conversions, cost-effectiveness, and content marketing;
• Grow conversions and revenue from organic search channel, direct and referral;
• Work alongside the Product, Dev, Design, and Brand teams to increase our organic traffic and share of voice;
• Create, launch, and manage multi-channel campaigns and initiatives to drive organic acquisition, engagement, and referrals;
• Lead the technical optimization of the company website;
• Manage in-house organic team and contractors;
• Stay abreast of organic growth industry trends and best practices.

Essential professional experience:

• 5+ years of SEO experience;
• 3+ years of experience as a team lead;
• A deep understanding of both the content strategy side of organic search and the technical optimization side;
• A full-stack SEO, with a strong understanding of on-site and off-site SEO practices;
• Experience with Google Search Console, Google Analytics, SEMRush, Ahrefs, etc.
• Strong analytical skills with the ability to analyze data fastly using Excel, Google Sheets, Tableau, and calculate the cost-effectiveness of investments in organic channels.
• Excellent verbal and written communication skills;
• A customer-centric marketer leading the team efforts with a strong understanding of the customer needs and the product;
• Advanced English.

Desirable skills and personal features:

• Experience in gambling and PBN creation;
• Understanding of business metrics;
• Knowledge of best practices within the niche.

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