The expert we are looking for is pretty good in modern product marketing strategies, frameworks, and best practices. You are the one if you know how to successfully revamp existing SaaPs (Service as a Product) (psd2html.com) and launch new ones.

— 3+ years of experience in B2B product and growth marketing in IT
— Experience in market research will be a huge plus
— Extensive experience setting strategic direction and project managing complex go-to-market campaigns that require input and execution from various cross-functional teams
— A strong track record in IT product marketing and understanding of channels — in-product, digital and PR activations
— Demonstrated ability to analyze and distill data into actionable insights and to inform campaign strategy and product development
— English level — Upper-Intermediate

— Freedom to develop and validate your ideas
— Strong and supportive team
— Remote work and flexible schedule
— Competitive salary

— Identifying user needs by deeply understanding our customers and how our product works globally, to create data-driven, actionable insights for product teams
— Independently driving impactful go-to-market launch strategies by owning the development of audience strategy, value proposition, messaging, positioning, and PR strategies
— Developing research plans to uncover customer insights, steer & validate the product roadmap, and stay on top of the competitive landscape
— Working closely with product and marketing teams to brief them with the user insights, value props and messaging in order to successfully execute go-to-market campaigns
— Running experiments to test hypotheses and bring analytical rigor to campaigns for informing the go-to-market strategy. Delivering campaigns with a strong bias for growth & business impact