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OLX.UA — сервіс оголошень № 1 в Україні. Перше оголошення на українському сервісі було опубліковано 3 березня 2006 року — тоді майданчик працював під брендом Slando. З вересня 2014 року ресурс працює під брендом OLX та є частиною міжнародної мережі майданчиків оголошень OLX Group.
6 липня 2018

Digital Strategist (вакансія неактивна)

Київ

Необхідні навички

Experience with contextual advertising for at least 5 years
Strong analytical and data-oriented thinking
Focuses on sales effectiveness and business objectives
Advanced knowledge of AdWords, Facebook and Google Analytics
Analysis of tracking and advertising mobile applications (configuration, configuration)
Expert in Excel, Powerpoint
Expert in managing budget

Буде плюсом

The SEO experience as an asset

Пропонуємо

Contributing to the global Naspers Classifieds success
Career in international company and travel opportunities
Competitive salary and great benefits
Employment in full compliance to the legislation of Ukraine
Company Mobile phone
Medical insurance program after successful completion of the probation period
Comfortable, light office in the city center

Обов’язки

Development and management of digital projects within the adopted promotion strategy
Develop, launch and support various promotional campaigns
Development of communication in support of monetization tools, product initiatives and increasing loyalty to the service
Work with internal channels of communication with users, including product communication; work with various digital media channels (online video and banners, email, social media, landing page, etc)
Coordination and implementation of projects with external teams and agencies and internal teams and customers
Analysis of user behavior for the service and definition of user journey, segmentation of users and analysis of touchpoints within the product, highlighting the most effective channels.
Analysis of influence and contribution to the advertising campaign and general indicators of the product, the analysis of the effectiveness of advertising, correction, optimization
Preparation and analysis of Post Campaign Analysis reports

Про проєкт

As a Digital Strategist — at OLX you will be fully responsible marketing communication regarding product and monetization initiatives, tight cooperation with the product team to perform against company targets.

In the role of Digital Strategist you will define relevant messages, effective external and inbound channels and optimize user experience within different platforms and marketing targets.

Digital Strategist will be part of a bright, engaging team and be responsible for delivering an acquisition strategy across PPC, SEO, affiliates, display and social. And you will drive the retention strategy, day-to-day management and hands-on optimization of our marketing channels to drive performance across mobile and web.