Продуктовая компания My Learning Hub занимается разработкой системы корпоративного обучения с возможностью создавать курсы с нуля в нашей системе и интегрированным маркетплейсом с корпоративными курсами. Работаем с клиентами в Японии, Мексике, Новой Зеландии, Южной Африке, ОАЭ, США, Англии, Шотландии, Ирландии.
17 мая 2021

Head of Digital Marketing (вакансия неактивна)

Киев $2500–5000

Необходимые навыки

In a nutshell we are looking for someone for a CMO role who has a great experience in digital marketing and can grow our current marketing channels and efforts and essentially build his own team from scratch.

What is really important for us in a candidate?
— You must write in English fluently;
— You must be creative;
— And a team player — in order to achieve our goals;
— Possess great communication skills;
— Have at least 5 years of work experience in Marketing;
— And what’s the most important — we’re looking for your eagerness to learn new tools, absorb new ideas, grow in all things Marketing.

We need someone who can take care of the following things:

— Search Engine Optimisation or at least you know what needs to be done and who can help with this;
— Email campaigns
— Hubspot, Salesforce, Kissmetrics and other platforms
— LinkedIn, Facebook, Instagram ad campaigns
— Google Ads campaigns
— Experience with G2 Crowd, Capterra and eLearning Industry
— Google Ads
— Google Analytics
— Conversion growth hacking in B2B
— Measuring ROI and KPIs across all campaigns
— Experience with writing articles and white-papers
— Basic design skills

Будет плюсом

Fluent in English

Предлагаем

A full-time job at a growing ambitious company under UK team management with a stellar execution track record.
An exciting environment with the mission to disrupt the industry.
Entering a promising startup early on and working alone with top entrepreneurs.
A challenging job where you can learn and grow.
Flexible working hours.
Work from any location.
Salary based on experience

Обязанности

Requirements:

Near-Fluent/Fluent English, spoken and written
Experience owning and managing email lists and subsequent campaigns with relevant applications
Experience managing paid social media advertising, primarily for LinkedIn
B2B experience, bonus points if at a growing startup
Demonstrated organic social media expertise
Strong analytical skills to measure and optimize campaigns, including Google Analytics
Own lead generation for fast-growing B2B SaaS through organic and paid methods
Manage social media accounts with a mix of paid and organic content
Engage with relevant influencers and blogs via organic and paid advertising to expand brand awareness
Build our email nurture campaigns for existing leads
Measure ROI and KPIs of digital marketing campaigns
Manage and improve online content, considering SEO and Google Analytics
Iterate and improve lead generation campaigns targeting B2B customer acquisition through sharing key insights and recommendations, asset iteration, and develop A/B testing strategies
Research and evaluate digital marketing trends in B2B SaaS industries
Analyse our LMS, LXP and Authoring Tool competitors
Work closely with the founders and sales people on evaluation of lead generation results and build further digital marketing strategies based on analytics

О проекте

My Learning Hub is a learning experience platform to simplify the onboarding and training processes for businesses globally. The company is financially backed by the top European investors and operates in 15 different countries. We deliver e-learning for the top 1000 companies worldwide.