— Deep knowledge in CRM segmentation, campaign management, interactive marketing, and email marketing;
— Understanding of key KPIs for CRM strategy;
— At least Upper-intermediate level of English;
— Analytical skills;
— Promo texts writing skills;
— Desire to work for results.
— Experience with multi-million user bases;
— Experience with CRM channels in the B2C segment;
— Basic knowledge of HTML, CSS;
— Experience with Gmail, Hotmail, AOL in the context of deliverability.
— Competitive salary and performance-based reviews;
— Guaranteed paid vacations, main national holidays, and sick leaves;
— Employment benefits, such as partial compensation of sports and English lessons; medical insurance; bonuses on the occasion of marriage; “baby bonuses”, and protection of workers with family responsibilities;
— Comfortable centrally located offices with snacks, a well-equipped gym, and weekly fun activities;
— Opportunity for professional growth: attending training programs, certifications, and conferences;
— Corporate celebrations and team buildings.
Murka is a socially responsible company, so we actively take part in charity events and promote an ecological style of living (sorting of plastic, “sharing goods”, etc.).
— Development, execution, and continuous refinement of multi-channel Customer Relations and the development of programs, roadmaps, and Customer Relation strategies;
— Produce content for push notifications, emails, and other CRM channels;
— Create strategic proposals based on reports from the analytical department, dashboards, etc.;
— Suggest new A/B testing ideas;
— Work closely with Marketing, Support, Product, Promo, and Analytic Teams to build an effective user flow via CRM channels.
A CRM Manager should possess a clear vision of leveraging customer behavioral, lifecycle, transactional, and demographic data to deliver relevant content through multiple communication channels. They also create a strategy to grow customer loyalty and increase their lifetime value to the business.
Dnipro, Kyiv, Ukraine