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MacPaw is about creating apps and services that improve everyday life for Mac users. We make products that enhance what Mac has to offer; saving people time and energy better spent on the things they love. With MacPaw, Mac life gets better. We call MacPaw a family company for a reason. This notion means that we’re not just co-workers and colleagues.
20 ноября 2020

Senior SMM Specialist / Lead


Необходимые навыки

We are looking for a Social Media & Community Manager to join MacPaw team.
The main goal for you would be to design an effective long term social media marketing strategy for one of our products, create a marketing plan and implement its execution.


— Design an effective social media strategy to grow overall audience and engagement across different platforms for one of our products
— Create and implement a marketing plan to meet the business objectives and to drive leads that deliver sales
— Social media marketing campaigns performance forecasting, running and results monitoring
— Generate unique and engaging content regarding product and product-related topics (including Instagram stories, Quora, Reddit, etc.)
— Drive and lead conversations regarding product related topics in our community across different platforms
— Drive discussions and help to get user’s insights from one of our products active users loyal community
— Build relationships with influencers and approach them to contribute to the community
— Conduct regular analysis of the audience, competitors, trends, and suggest new ways to reach our target audience
— SMM Team management, including team formation (in case of necessity), creating an effective Team’s workflow and implementation of ongoing improvements into work processes


— 3 years in digital marketing or digital marketing function within a B2C company, 2 years in SMM role
— Strong understanding of SMM and community creation best practices
— Impeccable grammar and writing skills — in English, Russian and Ukrainian
— Experience in creating various types of content such as video, infographics, guides, etc.
— Passion for creating great content and research new opportunities
— Good time-management skills for dealing with many SMM platforms at once
— Experience with Google Analytics and working with marketing metrics
— Experience in applications promotion across social media platforms

As a Plus

— Experience in SaaS business
— Experience in team management
— Photoshop and/or Sketch skills

О проекте

We are a growing team of developers, designers, and IT-professionals who love what they do. If you are as passionate about making good products, we’ll be thrilled to have you on board.
We value happiness and satisfaction above all, so we try our best to enjoy full comfort at work. You’ll have no fixed hours or task overloads here. Creativity, inspiration, solidarity — that’s what MacPaw is about.


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