We are looking for a bold data-driven Facebook Ads Manager who is not afraid of taking calculated risks to grow the business to new heights. This role requires the ability to operate on both a strategic and tactical level. You will be a valued part of the Acquisition Team and will take a lead on developing and executing a comprehensive Paid Social Media strategy.
You will have an impact on the product, its conversion funnel through a close cooperation with our PMs, designers and other channels’ managers. You will be given a wide room for experimenting with creatives, landing pages, targeting and ad optimization options in order to scale our FB ad campaigns and maximize the profit.
🧰 Skills and experience that we’re looking for 👀
✅ Minimum of 2 years experience in Performance Marketing through Facebook Ads
✅ Knowledge of how to make Facebook ad creatives and copy work
✅ Understanding of FB user tracking and attribution is a must
✅ In-depth understanding and experience setting up FB Pixel and FB Analytics
✅ Comprehensive knowledge of A/B split testing
✅ Strong analytical skills and ability to make data-driven decisions; comfort manipulating data in Excel and/or Google Sheets
✅ Basic understanding of UX, previous experience in LP optimization
✅ Self-motivated and independent, well-organized, able to do hands-on work and analysis with minimum supervision
✅ English — Intermediate and higher
✅ The most important things are your mindset, ability to generate and implement ideas, and desire to come up with solutions for the work challenges
➕ Experience with Facebook Mobile App Ads would be a plus
➕ Experience with TikTok, Snapchat, Twitter and other platforms would be a plus
⭕️ You might wonder “Why these guys?” 🤔 ⭕️
💡 An opportunity to drive the process and be creative. We applaud creativity and create a suitable environment for you to implement it
💡 Freedom and challenge to own your work
💡 Bureaucracy-free work place and processes
💡 An opportunity to work directly with our CMO and founders and make a real impact
🤝 Amazing team that inspires you to bring your very best
💲 Competitive salary in USD based on your qualifications
💲 Transparent bonus system that directly depends on the performance of the FB Ad campaigns
💡 Freedom to move between projects and work on several products at once
💡 Career development
💡 Regular Personal Development Sessions with the CMO and company founders
💡 Educational sponsorship (various educational opportunities, e.g. courses, conferences, meet-ups etc. are sponsored by the company)
📍 Perfect office location in the city center
📌 📌 📌 just FYI at the moment we adapted a hybrid kind of work mode, i.e. a combination of work from office and WFH
📌 📌 📌 just FYI during the first 3 months of the probation period we’d like you to come into the office to simplify the onboarding process for at least 50% of your work time
🌴 21 business days of paid vacation and unlimited sick leaves
💡 Opportunity to make a difference for thousands and thousands of our active users!
💻 What will you be responsible for?
💥 Developing Facebook Ads strategy for profitable user acquisition growth
💥 Building, managing and scaling FB ad campaigns to meet or exceed designated KPIs
💥 Running ad campaigns for both product website and mobile app
💥 Experimenting with other Social Media advertising channels
💥 Collaborating with copywriters and designers to produce outstanding ad creatives
💥 Running statistically significant A/B split tests to optimize campaign performance and gain valuable insights about our target audience through a data-driven approach
💥 Monitoring and optimizing campaign performance by clear results reporting, spotting bottlenecks and opportunities — with a focus on business goals
💥 Developing, maintaining and share a complete knowledge of (ever-changing) Facebook tools and features
💥 Designing and implementing retargeting strategy in Social Media advertising channels
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