Senior SEO Specialist (вакансія неактивна)

About us:

Kraken Leads thrives as a dynamic international company specializing in attracting and monetizing traffic within the fiercely competitive entertainment sector. With a track record of over a thousand projects, our team is unstoppably driving innovation, growth, and continuous support. Currently, we are looking for an SEO specialist to join our growing team.

What you need to succeed:

✓ From 1.5 years in the position of an SEO specialist in regions outside the CIS region in iGaming — the must;
✓ Personal experience in running at least 2-3 successful projects from scratch simultaneously (successful traffic indicators depending on the niche);
✓ Ability to carry out a full cycle of project planning;
✓ The ability to think over, describe, and control the correct execution of tasks for in-house/outsourcing team members in the relevant areas;
✓ Hands-on experience in using Google Search Console/Bing webmaster tools/HotJar to plan and promote projects;
✓ Practical experience in competitor analysis (on-page/off-page) to launch and promote projects;
✓ Hands-on experience with Ahrefs/Semrush/Majestic/Surferseo/Netpeak software/screaming frog/etc;
✓ At least theoretical experience in the relationship between conversion/funnel and project promotion strategy;
✓ Intermediate or higher English level (knowledge of other languages ​​will be a big plus);
✓ Experience in collaboration with in-house and/or outsourcing design and development teams.

Key Responsibilities:

✓ Promotion of projects in Google/Bing in non-CIS regions;
✓ Carrying out market analysis and competitor assessment;
✓ Planning a strategy for promoting resources in Google / Bing;
✓ Conducting SEO audits of projects;
✓ Monitoring and analytics on projects and the effectiveness of the measures taken;
✓ Reporting on project results;
✓ Planning the cost and income structure of the project;
✓ Interaction with related teams: design, tech, content, Link building, etc.;
✓ Participation in the formation of effective working promotion strategies;
✓ Tracking achieved KPIs.

Goals for the probation period:

✓ Knowledge of the structure, resources, and processes of the company, necessary to complete the full cycle of work with projects;
✓ Research of the market, strategy preparation, working with the project budgets and resources in collaboration with the manager;
✓ Conducting cycle of preparation and launch of the project/projects with subsequent indexing;
✓ At least 80% of planned queries in the top 100 in the selected GEO;
✓ Conducting an audit of at least 1 project from the company’s pool.

Our benefits:

✓Competitive salary.
✓Opportunity to work remotely.
✓Flexible schedule.
✓Paid sick leaves.
✓Compensation for the educational courses and activities.
✓17 paid vacation days.
✓Additional paid days for special personal dates.