Hello! You’ve landed on the Kraken Leads page, and we want to tell you a little more about us. Our team creates and develops our SEO brands. Kraken Leads is a team that specializes in attracting and monetizing traffic in a fairly competitive niche, namely the entertainment industry.
21 червня 2024

Senior SEO Specialist (вакансія неактивна)

Київ, Лімасол (Кіпр), віддалено

About us:
Kraken Leads thrives as a dynamic international company specializing in attracting and monetizing traffic within the fiercely competitive entertainment sector. With a track record of over a thousand projects, our team is unstoppably driving innovation, growth, and continuous support.

Kraken Leads is seeking a proactive SEO specialist to join our growing diverse team. Let’s take challenges and achieve new goals together with us!

Key responsibilities:
✓ Promotion of projects in Google/Bing in non-CIS regions;
✓ Carrying out market analysis and competitor assessment;
✓ Planning a strategy for promoting resources in Google / Bing;
✓ Conducting SEO audits of projects;
✓ Monitoring and analytics on projects and the effectiveness of the measures taken;
✓ Reporting on project results;
✓ Planning the cost and income structure of the project;
✓ Interaction with related teams: design, tech, content, Link building, etc.;
✓ Participation in the formation of effective working promotion strategies;
✓ Tracking achieved KPIs for projects;
✓ Recording and description of successes for use in future practices;

Goals for the probation period:

✓ Knowledge of the structure, resources, and processes of the company, necessary to complete the full cycle of work with projects;
✓ Conducted and fixed with the head of the research market + strategy + structure of the project or projects + necessary budgets and resources;
✓ Conducted cycle of preparation and launch of the project/projects with subsequent indexing;
✓ At least 80% of planned queries in the top 100 in the selected GEO;
✓ Conducted audit of at least 1 project from the company’s pool.

What you need to succeed:
✓ From 1.5 years in the position of an SEO specialist in regions outside the CIS region in iGaming — the must;
✓ Ability to carry out a full cycle of project planning — market research/budgets and resources/project structure/strategy description;
✓ The ability to think over, describe and control the correct execution of tasks for in-house/outsourcing of performers in the relevant areas;
✓ Practical experience and application of the technical aspects of SEO to launch/promote successful projects;
✓ Hands-on experience in using Google Search Console/Bing webmaster tools/HotJar to plan and promote projects;
✓ Practical experience in competitor analysis (on-page/off-page) to launch and promote projects;
✓ Hands-on experience with Ahrefs/Semrush/Majestic/Surferseo/Netpeak software/screaming frog/etc;
✓ At least theoretical experience in the relationship between conversion/funnel and project promotion strategy;
✓ Knowledge of English at least intermediate level (knowledge of other languages ​​will be a big plus)
✓ Personal experience in running at least 2-3 successful projects from scratch (successful traffic indicators depending on the niche);
✓ Practical experience of interaction with in-house and/or outsourcing resources in design/front/content/links directions and delegation of relevant powers.

Our benefits:
✓Competitive salary;
✓Opportunity to work remotely;
✓Flexible schedule;
✓Paid sick leaves;
✓17 paid vacation days;
✓Additional paid days for special personal dates.