Head of Marketing Department (вакансія неактивна)

Required skills

— 5+ years of professional experience
— Strong experience working as Marketing Director/Head of Marketing/CMO between 3 and 5 years
— Experience working in IT-related domain
— Proficiency in digital marketing techniques and tools, including SEO, SEM, social media, content marketing, and marketing automation
— Excellent analytical skills with the ability to interpret market data and make data-driven decisions
— Ability to translate technical features into customer benefits and generate relevant value propositions
— Strong understanding of IT products, solutions, and services
— Familiarity with marketing technology platforms and tools, such as CRM systems, marketing automation software, and analytics platforms
— Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field
— Strong leadership and team management skills, with the ability to inspire and motivate a diverse marketing team
— Exceptional communication and presentation skills, both written and verbal
— Strategic mindset with the ability to think creatively and adapt to a fast-paced and rapidly changing industry

Excellent skills:
— Result orientation
— Data-drivenness
— Strategic Planning
— Building and managing teams
— Market orientation
— Ownership
— Presentation
— Initiative
— Level of English: Advanced

Responsibilities

— Develop and execute comprehensive marketing strategies aligned with the company’s goals and objectives.
— Identify target markets, customer segments, and competitive positioning to drive business growth.
— Develop and maintain the company’s brand identity.
— Ensuring consistency across all marketing channels and materials. Manage brand guidelines, messaging, and brand positioning.
— Develop Lead Generation strategies and align outbound and inbound Marketing & LeadGen plans.
— Help Digital Marketing Manager define target audiences and prioritize goals and tasks.
— Drive lead generation initiatives using various marketing channels such as digital marketing, content marketing, search engine optimization (SEO), social media marketing, and targeted advertising.
— Optimize lead nurturing processes to convert leads into qualified opportunities for the sales team.
— Develop and promote high-quality content, including blog posts, case studies, and webinars, to educate target clients and showcase the company’s expertise and capabilities.
— Collaborate with the sales team to develop and execute marketing campaigns and initiatives that support client acquisition, retention, and upselling efforts. Foster strong relationships with existing clients through effective communication and client-focused marketing initiatives.
— Build and lead a high-performing marketing team.
— Budget Management.
— Collaboration and Stakeholder Management.

We offer

— High compensation according to your technical skills
— Interesting projects with great Customers
— 5-day working week, 8-hour working day, flexible schedule
— Democratic management style & friendly environment
— Full remote
— Annual Paid vacation — 20 b/days + unpaid vacation
— Paid sick leaves — 6 b/days per year
— 12 national holidays
— Corporate Perks (external training, English courses, corporate events/team buildings)
— Professional and personal growth

Сompany description

KitRUM is a one-stop custom software development company headquartered in sunny Florida with tech hubs in Ukraine, Poland, Kazakhstan, and Mexico
With a pool of 300+ top-notch engineering resources, we help CxOs of VC-backed startups and fast-growing tech companies in the US, EU, and Australia to custom-build software engineering teams packed with top-tier talent.

Why us?

We realize that one of the most crucial things for developers — is adequate clients and fascinating projects. So we qualify our clients to make sure that they:
— have an idea that they believe will make the world a better place;
— think long-term and look for a trusted-tech partner;
— want to rely on and avoid micromanaging;
— are not f$%$ing jackasses :-)

Follow our team on Instagram to know more about our daily life :)
We adore making new friends on the board!