Senior Content Writer (вакансія неактивна)

We’re looking for an experienced Content Writer to join our existing project.

About the project:

Our new client is the leading and largest provider of Shariah-compliant home financing in the U.S. market. They offer financing to first-time homebuyers and residential investment property buyers.

Guidance Residential is dedicated to serving consumers financial products that are both compliant with faith-based principles and also meet industry standards of excellence. Always strive to offer an ethical and principled alternative financial solution for U.S. homebuyers and refinancers.

Role Responsibilities 👨‍💻

• Create, edit, and approve website and page content. Create long-form articles, social media posts, and LinkedIn news updates based on market trends, competitors, and audience preferences, with a particular focus on the Muslim community and relevant financial sectors
• Develop and implement content strategies that align with the company’s marketing objectives and brand voice
• Optimize content for search engines to improve visibility and engagement
• Work closely with marketing, design, and product teams to ensure content meets branding and marketing goals.
• Collaborate with client service teams to integrate customer insights and feedback into content
• Stay updated with industry trends and integrate relevant developments into the content strategy

Skill set and experience we believe you should have for that role 🤓

• Minimum of 5 years in content writing, with a strong portfolio in B2C settings, particularly in fintech or technology sectors.
• Demonstrated expertise in creating website content and landing pages that generate leads and drive engagement.
• Strong Marketing Messaging and Storytelling: Ability to craft compelling narratives that resonate with diverse audiences, with a focus on the Muslim community and home financing.
• Journalism and Research Excellence: Skilled in conducting thorough research to produce factual, engaging content.
• SEO Proficiency: Well-versed in SEO best practices to enhance content visibility and effectiveness.
• Adaptive Writing Style: Versatile in adjusting tone and style across various content formats, including websites (headlines, body, etc), landing pages, and long-form articles.
• CMS Familiarity: Experienced with various Content Management Systems.
• Strategic Content Creation: Proven success in developing and executing content strategies that drive engagement and meet business goals.
• Visual Content Creation: Basic skills in visual content tools such as Canva, Figma, or Adobe Spark are advantageous
• Excellent communication skills (English B2+)

Interview Stages:

• Intro call with Recruiter (up to 45 minutes)
• Brief test task
• PM + Marketing Specialist interview (30 minutes)
• Client Interview (up to 60 minutes)

What sets us apart?
Here are just a few reasons why this position is a standout opportunity:

🚀 Opportunity for Growth: As part of our dynamic and fast-growing team, you’ll have the chance to make a real impact and grow your career in exciting new directions.

🌍 Remote Mode: You can have a fully comfortable mode, just stick to deadlines and attend team meetings.

🕰️ Flexible Schedule: Our cooperation will not have an impact on the work-life balance — this is the most important thing for us. In INSART we are committed to making cooperation enjoyable and comfortable first.

💡 Innovation: We’re constantly pushing the boundaries of what’s possible, so you’ll have the chance to join cutting-edge projects and technologies.

👩‍💻 Diversity and Inclusion: We believe that diversity and inclusion are essential to building a strong and successful team. We welcome people of all backgrounds and experiences to join us.

👥 Collaborative Environment: You’ll stay closely with our talented developers to ensure that our products and features are thoroughly tested and of the highest quality.

📚 Free Learning: We believe in continuous learning and development, so we provide free access to a variety of online learning resources to help you stay up-to-date with the latest technologies and industry trends.

Join us!

Our Youtube channel: youtu.be/4sTbBCsAFRQ

Our Linkedin: www.linkedin.com/company/insart

Looking forward to having a mutually interesting conversation with you! 😉