Influ2

Influ2 is the first and only platform to deliver ads to specific individuals by name. Our product has multiple exciting aspects from the development standpoint. We work closely with the APIs of Facebook, LinkedIn, Google, Amazon, and Yahoo — some of them offer limited access, so there are very few companies in the world where you could gain this experience. We’ve developed a very sophisticated advertising targeting technology on top of the basic advertising platforms’ capabilities involving advanced probabilistic models, simulation, and scoring modules — something you rarely see in traditional B2B software. To further boost our product performance, we integrate with data providers, parsers, and searching systems. It is necessary to monitor rate limits and adapt to bot filters to take full advantage of our targeting algorithms.

Over 100 enterprises and mid-market companies worldwide, including industry leaders like Capgemini, AppsFlyer, and Hexaware, have adopted our person-based advertising.