Сучасна диджитал-освіта для дітей — безоплатне заняття в GoITeens ×
Gunzilla Games is a game developer founded on the desire to innovate, break down technological boundaries, and create next-generation gaming experiences players will remember forever. We are currently working on Off The Grid (OTG), a cyberpunk Battle Royale 2.0.
8 листопада 2021 GameDev

Digital Marketing Manager (вакансія неактивна)

Київ

Необхідні навички

— English language fluency is a must
— Must have previous experience within the computer games industry and/or other entertainment-based industry.
— Excellent knowledge of the Western games market.
— Must show an understanding of the different requirements for European & International markets and have prior experience of delivering to different local territory needs.
— Significant experience in marketing and strong Project Management capability.
— Good and confident communicator/presenter, with proven ability to work effectively across a diverse number of stakeholders.
— Experienced in delivering innovative above-the-line promotional activities, with an active and evolving knowledge of promotional opportunities, technologies, and trends.
— Experience of working to KPI’s.
— Holistic outlook — able to think and operate both creatively and commercially.
— Open and engaging — able to effectively manage the receipt, sharing and implementation of input and feedback within an international, multidisciplinary game team.
— Motivating and energizing — able to influence the marketing plan to demanding timelines.
— Tenacious and creative — able to work under pressure and find solutions to multiple and varying needs.
— Organized and diligent — with good time management and proactive communication.
— Attention to detail — particularly with the creation and management of briefs, plans, reports, budgets and schedules.
— Responsible and self-motivated — able to take ownership of projects in order to drive them forward, demonstrating by example.
— Passion for video games!

Пропонуємо

— Flexible working & work from home
— Health insurance
— Revenue based bonuses
— FUN.
— English/German courses
— Paid vacation & sick days
— Public transportation
— Relocation & accommodation support
— Office perks & gym membership

Обов’язки

As a Digital Marketing Manager, you will be responsible for
— Manage projects that improve the state of digital marketing and its funnel, such as the implementation of google marketing platform, GA360, full-funnel tracking, attribution modeling, cost update automation, setting up CRO, etc.,
— Overall responsible for the performance and budget of all in-house user acquisition campaigns.
— Build and execute effective Go to Market campaigns.
— Build innovative marketing campaigns that engage with players, build excitement and anticipation ahead of game release and ongoing post-release campaigns.
— Work with internal & external teams to ensure all plans are coordinated, complementary, and deliver against agreed KPIs.
— Manage the territory marketing budget for the game, ensuring costs are fully and accurately tracked & reported.
— Support and attend trade and consumer events. Take the lead where required.
— Work with media agencies to manage outstanding data-driven marketing campaigns and provide reports with insights, analysis, and learnings.
— Evaluate touchpoints in the customer journey, while improving tracking to measure ROI and KPIs with efficiency
— Manage approvals of marketing activities
— Deliver on product unit and revenue goals across the full lifecycle of the product
— Be data-driven with defined KPIs across disciplines
— Maximize return on investment through judicious use of the marketing mix
— Be S.M.A.R.T., with a specific focus on developing effective marketing metrics to gauge success and build future learnings
— Perform a post-mortem analysis following the launch
— Work with External Creative agencies and internal Creative Services Studio to deliver needed campaign assets to desired standard & quality on allocated titles.
— Partnership agencies management & execution of local partnership activities, if necessary, for the campaign.

Про проєкт

Founded on the desire to innovate, we break down technological boundaries in pursuit of deeply engaging next-gen experiences.

Our team has a wealth of proven knowledge touching on all corners of the gaming industry. Alongside developing the skills and knowledge to produce wildly successful titles, everyone at Gunzilla has a passion for pushing player experiences forward; this fuels our current project and the ongoing work around it. To put it simply, we’re dedicated to player enjoyment.

Gunzilla has studios in three iconic metropolitan locations: Frankfurt’s breathtaking modern skyline houses our directors, art, design, development, and marketing roles. Ukraine’s beautiful capital, Kyiv, is home to operations, programming, support, and backend roles. The Los Angeles studio is currently utilized as a base of operations in the USA.

Гарячі Marketing вакансії

Всі Marketing вакансії