Gismart is a leading developer and publisher of mobile games and entertainment-focused apps with over 800 million downloads. The company operates within three primary focus areas — hyper-casual games, third-party game publishing, and entertainment apps.
6 октября 2021

Product Marketing Manager

Киев

Gismart is a leading developer and publisher of mobile games and entertainment-focused apps with over 800 million downloads. The company operates within three primary focus areas — hyper-casual games, third-party game publishing, and entertainment apps. Gismart’s top titles include Cool Goal!, Domino Smash, Cleon, Oil Tycoon, Happy Hockey!, Physics Puzzle Idle, Beat Maker Go, Piano Crush, DJ it!, WeDrum, and others. Today Gismart unites over 300 professionals. The company is based in London, Minsk, Beijing, and Kyiv. In 2020, the Financial Times named Gismart the fastest-growing company in the games industry, placing the company sixth overall out of 1,000 European companies. For more information on Gismart, visit gismart.com.

About the role
In this role, you’ll be involved in creating the product marketing strategy from beginning to end. You’ll work with cross-functional teams across PR, ASO, UA, product development, engineering, and more. In addition, this role is an amazing opportunity to gain experience in world-class apps.

Responsibilities

— Assist in developing a product marketing strategy for Gismart products

— Manage product marketing activities

— Closely collaborate with product teams and UAs to improve product KPIs

— Help drive increases in the base of subscriptions and LTV

— Analyze and evaluate the effectiveness of marketing campaigns

— Manage the creation and optimization of marketing assets

— Promote ASO optimization

— Complete marketing research and competitor research

Desired Skills and Experience

— Excellent analytical skills with great attention to detail

— 2+ years of experience in digital marketing

— Ability to turn data and ideas into action

— Understanding of the App Store / Google Play guidelines

— Effective decision-making skills and the ability to deliver results

— Intermediate level of English

— Creative thinking, common sense, impartiality

— Troubleshooter with excellent problem solving skills

— Profit orientation

Nice to have

General understanding of the main UA channels: Facebook, Google Ads and others.

Being a team player

Understanding the subscription-based business model

Employee Benefits

  • Transparent and consistent feedback to help you advance your career
  • Competitive base salary
  • Health care insurance, 100% sick leave coverage, 3 personal days
  • English classes
  • Half price gym membership
  • Corporate library
  • Fully-stocked kitchen
  • Presents for major life events
  • Comfortable office in the city center with an amazing view
  • Trip abroad with all the Gismart employees once a year!
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