Mobile apps to help you and your family stay connected and safe throughout the day. Geozilla enables users and their family members to share location through iOS and Android devices, as well as connect popular IoT devices via their smartphones to be informed in case they need help.
21 червня 2024
Senior User Acquisition Manager (вакансія неактивна)
за кордоном, віддалено
Geozilla — We are a Ukrainian product company creating valuable Family Safety and Entertainment products for people worldwide. Our love for technology has earned us mentions in The Verge, CNet, and other notable publications.
Currently, we are seeking a User Acquisition Manager
Requirements:
— 3 + years of experience in app promotion through various traffic sources (Meta, Google, Tiktok etc.);
— Full cycle of managing advertising campaigns: launching, analysis and optimization;
— Understanding of unit economics, LTV and ROAS, ability to work with prediction;
— Familiarity with SKAN/AEM purchasing principles;
— Knowledge of analytic systems and MMP (AppsFlyer, Tableau, Google Analytics etc.);
— Up-to-date knowledge of UA platforms and UA strategies and deep understanding of mobile attribution;
— Proficiency in Excel and Spreadsheets, ability to work with large amounts of data and multitask;
— Strategic mindset with the ability to think critically, develop innovative UA strategies and adapt to changing market dynamics;
— Make data-driven decisions that maximize ROI, using precise metrics and actionable insights;
— English — Intermediate +.
Will be a plus:
— Positive experience in UA for web2web and web2app projects;
— Skills in optimizing and automating routine tasks through scripts and/or third-party services or experience in implementing your own solutions;
— Experience working with utilities, health&fitness, entertainment apps;
— Experience working with apps with different models of monetization (subscriptions and hybrid).
Responsibilities:
— Own (plan, manage, report) UA strategy for your channels for multiple apps and platforms;
— Enhance campaign’s performance by leveraging LTV and cohorts analysis techniques;
— Run tests, collect and evaluate data, pinpoint trends and insights and manage budgets to maximize ROI;
— Work closely with the Creative team, analyzing market trends and creatives to inform and enhance our UA strategy.
We offer:
1. Competitive salary
2. Remote work
3. Medical insurance
4. In-house English courses
5. Sport compensation
6. Fun working environment