We are looking for a proactive and fast-learning Middle Marketing Specialist to join our team due to the constant growth of the product.
What We’ll Expect From You:
● 2+ years of experience of user acquisition campaigns in UAC (Google Ads) for Android and iOS application;
● experience of user acquisition campaigns in Facebook;
● understanding marketing fundamentals: segmentation, CAC/ARPU/ARPPU/EPC/ROAS/ROI/LTV;
● experience to work with analytical tools AppsfFyer, Adjust, etc.;
● experience running A/B tests and optimizing campaigns through experimentation;
● experience in ASO;
● strong analytical skills and ability to make data-driven decisions;
● be organized and self-motivated;
● level of knowledge of English — Upper-Intermediate or higher.
What You’ll Do:
● set up, optimize and scale new ad campaigns for Android and iOS app from Google Ads (UAC);
● maintain and optimize ongoing ads campaigns in order to improve ROI;
● monitor and measure campaigns and channel performance;
● work with big marketing budgets;
● test new traffic channels;
● work with lots of digital marketing tools;
● work in different competitive overseas markets;
● work closely with design, development and product teams on growing marketing.
Will be a Plus:
● experience with TikTok ads, Snapchat ads, Unity ads, AppLovin;
Conditions for your success:
● opportunities for professional growth — participation in relevant conferences, courses and other events around the world, a large corporate library, English courses;
● a talented team of strong specialists, focused on results, who is ready to share their experience and expertise;
● decent pay and official employment, a bonus system is provided for the best employees;
● comfortable working conditions — flexible schedule, modern office 5 minutes walk from the metro station. T. Shevchenko, breakfast, lunch, fruit, juice, snacks, own cafe;
● health care — medical insurance, corporate doctor, a modern ventilation and air conditioning system, many plants in the office;
● active corporate life — running, football, yoga, participating in sports events, relaxing and traveling with colleagues.
Genesis was recognised by DOU.UA as the Best IT Employer in Ukraine over the last years. We received very high ratings across all major evaluation categories such as professional growth, compensation, working conditions, communication with management and colleagues, etc.
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