2/3+ years of experience working with user retention and activation (e.g. email marketing or product management).
Excellent communication and writing skills.
English — upper intermediate.
Analytical skills and tools.
Sales Skills (creation of an email strategy that influences the business objectives of achievement).
Basic UX skills.
You are passionate about direct marketing and know how to develop effective and highly targeted messages.
Solid experience with direct email, push and content marketing.
Expertise in GetResponse or similar and Google Analytics and MS Excel.
You know how to work with designers.
You have User journey mapping and analysis experience.
Stable income tied to the USD/UAH exchange rate;
Flexible working hours;
Reimbursements for lunch, parking, sports;
Possibility to study English and attend professional training courses.
Design, implementation, and management of the company’s direct marketing campaigns using a combination of channels including emails, private messages (email, FB, SMS, Push).
Analyzing user profiles and behavior insights in order to create powerful offers and messages for each user segment.
A/B Testing, analysis of various email marketing campaigns to establish the most effective, giving — recommendations for their improvement.
Collaboration with marketing and support teams to gather and analyze client insights.
Form KPIs to track and report on email and other campaigns resulting in conversion rate improvement.
Devellar is an e-commerce company that provides B2C services in education (global English-speaking markets). Now we are looking for a Retention Manager to join our Marketing team