Cool Tool

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CoolTool is a marketing testing SaaS platform that seamlessly incorporates nonconscious measurement tools and traditional survey-based research to know what people think, see, and feel.

Our mission is to provide agencies and brands with a fully automated and powerful tool for testing and optimizing marketing concepts and assets to improve their return on marketing investments. We believe that the secret of reliable consumer insight is in cross-analyzing conscious and nonconscious responses.