This position caters to ambitious and hard-working people who want to work in the marketing sphere. While the amount of relevant experience is not important for this position, we aim to find a self-driven person, a go-getter who is ready to constantly improve their knowledge and can master new skills quickly and as independently as possible. Tons of work, experiments and self-study await the person who will get this position.
To do: assist with all Binary Studio digital marketing activities, e.g.:
PPC:
• Implement and manage paid search campaigns through Google Adwords
• Deliver data driven insights on campaign performance and adjust them as necessary
• Create and manage social media campaigns
• Create and manage display and retargeting ads
• Identify and make use of new and emerging digital marketing tactics
Content Marketing:
• Ensure a smooth article writing process in the Company, manage the editorial calendar
• Optimise published articles SEO-wise
• Increase outreach through SMM and crowd-sourcing platforms
SMM:
• Transmit the Binary Studio Brand image through different social medias
• Design and implement a social media strategy to align with our business goals
• Generate, edit, publish and share engaging content (e.g. original text, photos, videos and news)
And more:
• Identify and implement SEO optimization recommendations
• Manage email marketing efforts including creative direction, copywriting, promotion and segmentation to increase open and response rates
• Manage social media efforts (Facebook, Instagram, LinkedIn, Twitter, etc.) to develop campaigns that target each market segment we serve
Requirements:
• Advanced English
• Analytical skills, experience in data analysis
• Enthusiasm, commitment, creativity and positive can do attitude
Will be a plus:
• Education or background in journalism
• Understanding of SEO principles
• Experience with Adwords
At this point we are considering both half-time (at least
At Binary Studio you will:
• Get well-rounded and hands-on experience covering all main areas of digital marketing (SEO, PPC, Content Marketing, SMM, etc.) and learn to generate quality leads through digital channels
• Spend up to 20% of your paid time at work on studying
• Receive Company’s full support and sponsorship when getting certified (Google Analytics, Google Adwords)
• Have a chance to shape and advance your career in whatever direction you choose (be it more Marketing, Business Development, HR, Sales, Software Development, etc.)