User Acquisition Manager (вакансія неактивна)

ABOUT US:

BetterMe is a leading Ukrainian wellness company that develops accessible digital health products & athleisure for people of all ages, backgrounds and physical abilities. Our apps were installed more than 150M times and over 5M people work out with us each month. Our app is ranked among the world’s TOP 3 by the number of active monthly users in the Health & Fitness category.

This all became possible through hard work and dedication of 200+ talented and forward-thinking employees who are true experts in their field. We’re one of the biggest partners of Facebook, Google, Snapchat & Twitter within the CEE region.

Our mission is creating happiness within since we believe that having your mind and body in complete harmony is key for overall health and quality of life. We plan to capture the growth of the Global Health Market, and our ideal candidate will focus on building the largest healthtech company in the world.

About the role:

As the User Acquisition Manager, you will own the mobile performance marketing which means for you significant budgets for customer acquisition campaigns, doing more and more creativity iterations, media buying tests, using all mobile app advertising channels and mobile ad networks to hit the ROI goals.

You will have a direct impact on the success of our apps.

ABOUT YOU:

• Experience in Mobile Performance Marketing 2+ years
• Experience with Casual/Hyper Casual games
• Experience with managing budgets, reporting on results and predicting the future impact on business processes;
• Experience running A/B tests and optimizing campaigns through experimentation;
• Upper-Intermediate level of English;
• The most important thing is your mindset and desire to generate ideas, come up with solutions to given tasks.

Will be a plus:

• Experience with multiple traffic sources (Facebook Ads, TikTok, Snap and other purchasing channels)
• Experience with budgets 1M+ monthly
• Recent UAM experience (Understanding UA for iOS 14.5+)

YOUR IMPACT:

• Developing Social UA channels
• Implementing effective tools for traffic assessment, advertising campaigns, etc.
• Setting up tasks for designers to produce the advertisements;
• Negotiating with partners for the traffic procurement;
• Monitor campaigns and channel performance;
• Work closely with analytic and creative teams to define various approaches for advertising campaigns.

Our company is built on the ability to find the best people and provide them with everything needed to stay focused on what’s important to make our users even healthier, sportier, happier and better! We create a business environment that brings up best in everyone. We have no bureaucracy, and we give our colleagues complete freedom to make decisions and achieve brilliant results.

• Competitive salary. Compensation that will help you focus on your projects and personal development.
• Professional Growth. We offer a possibility to attend internal, external courses, seminars and access to a corporate library. You will be working with a team of professionals to get insights and discuss ideas.
• Comfortable working environment. BetterMe team is located in a spacious office in the Astarta business center within 10 minutes walk from Kontraktova metro station. We serve complimentary breakfasts, lunches, snacks, fruits and all necessary equipment for your role.
• Health&Fitness. We provide employees with 20 days of paid vacation, medical insurance and a variety of sports activities available for employees inside and outside the office.
• Rest. We organize team buildings, parties and various team activities to boost our collaboration.