BetterMe is a leading Health&Fitness publisher in the world with over 100 million installs (iOS+Android). We have 7.5 million followers on our social media platforms — more than any other competitor has. This all became possible through a team of world-class talented professionals in composition 200+ people in Kyiv. We’re one of the largest partners of Facebook / Google / Snapchat / Twitter from CEE.
Our mission is creating happiness within since it’s vital to have your mind and body in harmony. There are 500 million people in the world who value a healthy lifestyle. We believe that every one of those people should be a BetterMe user. We plan to capture the growth of the Global Health Market, and our ideal candidate will focus on building the largest Health company in the world.
- Experience in Mobile Performance Marketing 2+ years;
- Understanding of the general principles of attracting customers and experience of working with Facebook primarily;
- Experience with managing budgets, reporting on results and predicting the future impact on business processes;
- Experience running A/B tests and optimizing campaigns through experimentation;
- Upper Intermediate English;
- The most important thing is your mindset and desire to generate ideas, come up with solutions to given tasks.
Will be a plus:
- Experience with Casual games
- Experience with multiple traffic sources (Facebook Ads, TikTok, Snap and other purchasing channels)
- Experience with budgets 1M+ monthly
- Recent UAM experience (Understanding UA for iOS 14.5+)
- Developing Social UA channels
- Implementing effective tools for traffic assessment, advertising campaigns, etc.
- Setting up tasks for designers to produce the advertisements;
- Negotiating with partners for the traffic procurement;
- Monitor campaigns and channel performance;
- Work closely with analytic and creative teams to define various approaches for advertising campaigns.