As a Marketing Specialist, you are responsible for making sure that we have an awesome product and the world knows how to use it. You will set product marketing strategy, implement multi-channel marketing campaigns including inbound, outbound, SEO, blogging, social media, conferences and user outreach. You will calculate the customer acquisition cost and direct marketing budget based on each channel’s ROI.
Screenster is a SaaS platform that revolutionizes testing automation, allowing non-technical testers to automate test cases with 10x productivity compared to traditional tools. We have spent 3 years perfecting it and it is now getting adopted by users around the world.
You will work with the Product Owner on setting product vision and features as requested by users. You will host webinars, publish video reviews and share your thoughts and excitements with software developers and testers everywhere :-)
You should have:
• Understanding how marketing works and ability to create and implement product marketing strategy;
• Self-motivation, can-do attitude and unstoppable desire to learn;
• Ability to generate creative ideas, test and implement them;
• 2+ years marketing experience, preferably in SaaS or information technology;
• Excellent written and good spoken English;
• Basic understanding of software development process
• Strong problem-solving skills and critical thinking skills that enables creative solutions to complex problems.
• Desire and some experience in facilitating customer conversations and in answering customer questions
• Team oriented and skilled in establishing and maintaining effective working relationships.
• Master’s degree in Marketing or related field;
• Good knowledge and understanding of social networks (Facebook, Instagram, Twitter, Linkedin, YouTube, Google+), advanced SMM experience and passion about social media as a marketing tool, ability to follow the trends;
• Testing/QA experience.
• Good compensation package.
• Comfortable office.
• US democratic management style.
• Comfortable work schedule.
• Zero bureaucracy.
• Pleasant working atmosphere.
• Opportunities for self-realization, professional and career growth.
• Corporate events and activities.
You will do:
• Evangelize and promote the product through blogging, user forums and online publications
• Work with the Product Owner to invent and define product features
• Demonstrate enhancements to customers / platform users and gather feedback
• Produce marketing strategies, develop content, and execute marketing campaigns
• Brainstorm ideas and implement those that we like;
• Content marketing (running a corporate blog, external publications, PR distribution, info-graphics)
• SMM;
• Lead digital marketing initiatives;
• Own digital and/or offline campaigns from launch to ongoing optimization.
Software testing is unsolved problem. A big one. People willing to test struggle to use automation testing frameworks. Those good enough to code automated tests prefer to work as developers. Did you know that software testing is a billion dollar industry, and yet every year thousands of man hours are wasted on manually testing the software, or hand coding automated tests.
We know there is a better way.
Screenster.io is an ultimate UI regression testing tool made by AgileEngine software development company. The creators of Screenster couldn’t stand the state of testing automation so they set out to change that for the better by creating a decent alternative to Selenium.