Founded in 2001, Acumen International has become a global PEO / Employer of Record with its headquarters in London, UK and a Global Shared Service Center in Kyiv, Ukraine.
27 квітня 2022

Product marketing manager (SaaS product) (вакансія неактивна)

Київ, віддалено $2000–5000

Необхідні навички

About the candidates:

University diploma in business, management, marketing, or a related field
Prior experience as a Product Owner, Product Marketing Manager, Project manager in a software company, or a similar role.
Advanced verbal and writing English skills
Experience in websites launch or redesign, SaaS products development and execution is plus
Working knowledge of various web tools: CMS, marketing automation tools (both ready-to-use configurators and custom, e-commerce modules), payment gateways, subscription management systems, content management systems
Working knowledge of CRM systems
Excellent understanding of marketing mix to develop tactics and integrated marketing campaigns to market both products
Excellent knowledge of website maintenance and management basics, as well as usability principles and SEO basics
Familiarity with web analytics tools (Google Analytics and other Google services, Hotjar or similar)
Excellent communication skills
Detail-oriented, tech-savvy, with good numeric skills
In-depth understanding of buyer motivations
Strong analytical and quantitative skills


Why Join Acumen International:

Work with global community 190 countries around the globe
Excellent compensation package
Corporate education
Excellent opportunity to pursue international career in a global company;
Professional growth and development, training programs;
Fantastic team


Your functions and responsibilities on this position will be:

Market & customer analysis

Understand the customer needs and the pain-points the product is solving
Competitor analysis and market research for feature development
Gain a deep understanding of customer experience, identify, and fill product gaps and generate new ideas to improve customer experience and drive growth
Together with the other product owners, create a single knowledge base on in-country taxation (190 countries)

Product development, launch and support

Management and control of the product development, testing and deployment
Meet strategic product development goals for a short and long term
Own the overall delivery roadmap, dependencies, risks and track slippages
Translate product roadmap features into well-defined product requirements including features, user stories, and acceptance test criteria
Create a culture of sustainable continuous product improvement to ensure a sustainable product development
Gather requirements and source data, story writing and sprint planning for development
Ensure the backlog is continually refined and understood by the whole team

Product marketing & sales

Participate in full-cycle sales together with the sales team
Create a value proposition of our products and come up choose the channels that can help communicate this to the customers
Develop collateral and digital campaigns together with marketing to generate prospects
Conduct product demos, onboardings, troubleshooting with customers
Communicate with clients, partners, and internal stakeholders on priorities, updates and completion timelines
Contribute to overall result to help meet financial goals of the product by a number of users, turnover, margin according to the business plan

Develop and analyze reporting metrics to track how the product sales add to the overall company’s business goals
Track product share in direct and cross-sell results

Про проект

ACUMEN INTERNATIONAL is a global provider of Express Global Employment Outsourcing/Global Employer of Record/International PEO service. We enjoy a culture of mutual respect, growth and development, and a professional attitude.

We’re looking for a tech and marketing savvy Product Manager that can help to launch our new SaaS product for HR field. The ideal candidate should have a strategic marketing mindset and hands-on experience in developing and launching new software products.

About the position:

You will perform all product management functions from product ideation and go to market through to scalable growth, including product definition, prioritization of requirements, roadmap curation.